WYN Names Founder Nick Cybela Chief Executive Officer

Atlanta, GA, October 31, 2024. WYN today announced that founder Nick Cybela will lead the company's next phase of growth as Chief Executive Officer. The company will continue focusing on vetted marketing talent for automotive agencies, dealer groups, franchise brands, and multi-location marketing teams that need high-volume execution without adding unnecessary hiring friction.

Cybela brings deep experience building marketing, recruiting, and technology systems for businesses where speed, quality, and domain knowledge matter. His work has been cited and featured by major news, business, and automotive trade publications.

Scaling What Works

Since its founding in 2021, WYN has grown from a single agency engagement into a company that today covers 5 of the top OEM Certified Agencies and supports over 3,000 dealers. The company has sustained nearly 60% year-over-year growth, expanded its fully bilingual workforce owned and operated from Atlanta, GA with talent across Colombia.

Cybela founded WYN to close the execution gap that agencies and dealer teams face when marketing volume outpaces available talent. As chairman, he guided the company's strategic direction while the executive team scaled operations, built client relationships, and developed the infrastructure now in place.

"We are entering a new age of efficiency, with AI fundamentally reshaping the skills our people and partners need. I'm thrilled to begin building the trusted platform that exceptional companies and exceptional people use to drive unparalleled growth," Cybela said. "I'm really proud of what our team accomplished, driving nearly 60% growth every year and can't wait to transform the unique understanding we have across the industry into production level workflows that fully leverage the advantages and efficiencies AI can present."

What Comes Next

WYN's model is built around vetted marketing professionals, U.S. time-zone alignment, and roles designed for ongoing execution across creative, SEO, paid media, analytics, coordination, and campaign production.

Under Cybela's leadership, the company will focus on three strategic priorities: building production-level AI workflows that translate WYN's deep industry knowledge into scalable, repeatable processes for clients; expanding the platform that connects specialized marketing talent with agencies, dealer groups, and multi-location teams; and deepening partnerships with OEM Certified Agencies and franchise brands to deliver measurable growth and operational efficiency.

"WYN exists for teams that have too much marketing work and not enough proven execution capacity," said Cybela. "Our next phase is about making it easier for clients to hire specialized marketing talent who understand the pace, volume, and compliance demands of automotive and multi-location campaigns."