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    Case Study

    How a Franchise Startup Saved 62% on Product Management

    Impact

    Project manager hired

    1

    By Published Updated

    TL;DR

    • 62% savings versus an equivalent US PM salary.
    • Launch and logistics work gained a dedicated owner.
    • Execution support added without burning early-stage cash.
    • Roles delivered: Project manager, Launch coordinator, Franchise logistics support.

    Situation

    A franchise food-service startup was opening locations inside the Inspire Brands footprint. The team needed a project manager who could organize launch tasks, track dependencies across vendors and franchisees, and communicate clearly — without a US-PM salary.

    What WYN Shipped

    • 1 dedicated PM owning launch + logistics end-to-end.
    • Screened for B2 English, follow-through, and multi-location detail comfort.
    • Free-to-interview candidates before commitment.
    • Replacement coverage to reduce early-stage hiring risk.

    How We Worked

    The PM became the day-to-day owner for launch details — opening tasks, logistics questions, stakeholder follow-ups. Founders kept strategic and franchise-relationship work; the PM ran the operating rhythm.

    What This Proves

    Franchise launches generate hundreds of small tasks across owners, vendors, marketing, and logistics. The win is putting a dedicated PM seat on it at 62% the US cost — without losing US-workday responsiveness.

    Need a PM for franchise launches?

    Dedicated launch + logistics PM in your US workday — 62% the cost of a US hire.

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