Impact
Creatives hired
7
Creatives hired
7
Salary savings
40%
Feedback cycle
Same day
TL;DR
- Creative payroll dropped 40% versus equivalent US salaries.
- Daily production capacity scaled without quality drop.
- US leaders kept brand and client context intact.
- Roles delivered: Graphic designers, Video editors, Motion-ready creative talent.
Situation
A major automotive marketing agency needed more graphic-design and video-editing capacity. The work was dealership campaigns, social assets, and recurring creative requests — high volume, brand-controlled, and approval-heavy.
What WYN Shipped
- 4 graphic designers + 3 video editors embedded in production.
- Screened for portfolio proof, automotive context, and B2 English.
- US-day overlap so creative feedback closed inside one workday.
- Replacement coverage included.
How We Worked
US creative leads kept campaign direction and final approval. WYN designers and editors handled recurring assets, ad variants, and video edits in the same-day feedback cycle.
What This Proves
Creative production is often the bottleneck for automotive marketing. The model works when you add reliable daily capacity while US leads keep brand direction and client context — not when you ship the brand offshore.
Need creative production capacity — without losing brand control?
Nearshore designers and editors embedded in your team. Same US workday, 40% lower payroll.